ATNotts:
I think EMA are better off with a quality carrier such as Monarch.
Obviously you haven't flown JET2 recently.
Monarch aircraft interiors are as old as the aircraft, very tired looking,dirty and no leg room.
Jet2 aircraft interiors are brand new smell new, with excellent seats and plenty of leg room. Timings are very good and service on board is excellent.
Overall JET2 is a "quality carrier" with very little serious competition in the UK. My only complaint is that they are a bit more expensive usually but probably worth it.