Regarding direct BHX-China servicess; if the potential for a flight was there shouldn't we be seeing more direct flights to China now? If one looks at the amount of flights that leave the UK for the US and compare it to the amount that leave direct to China there is a vast difference. Yes, there are more options to China via European hubs, the Middle East and Asia but Air China just about manage to fill an A330 out of LHR so why should BHX do as well and/or better?