Just want to say that there is always a rotation in this industry. Go back 5-10 years and in the US, JetBlue was all the rage. New planes, advanced AVOD, simple ticketing. But while all of this works when you are young, as you age a number of things happen:
- Need to handle more involved and random maintenance as fleet ages
- Costs rise as need to pay more for maintenance and employee benefits as the airline ages.
- Scheduling and ticketing becomes more complex.
- Honeymoon with the press fades as instances of unfortunate service begin to come to light.
I could go on, but the moral is, nothing lasts forever. The ME airlines are "hot" right now, but it is likely a phase. Of course, whether the legacy airlines will still be alive when the phase ends so they can take advantage of the then more equal situation is another question.