Cabair: New marketing strategy
“Love is in the air!” - courtesy of Cabair - Press Release - Digital Journal
"If youre looking for love Cabair International would love to meet you!"
"for all those looking for love Cabair International has the career to match!"
This seems to be Cabair's new mission statement. Spend over 70k to get a girlfriend!
Cabair has gone through a transition period recently, is it flight training purely for male students or a new dating agency for the rich and desperate?
Views would be greatly appreciated as I am a very confused newbie.
Hi attitudeflyer!,
Views from an ex Cabair student... I've just read the link and am totally bewildered as to who the hell thought that was a good way of promoting the school! - sounds really quite desperate to me (I suppose everyone is desperate for business at this difficult economic time but cheesy marketing to that level is really quite unnecessary in opinion! - I think when you're spending a lot of money on a product you want facts not bull$hit - e.g. Ferrari don't sell cars with the tagline "buy a Ferrari, attract women"... whether or not that's the enquiring owners motivation is up to him/her!).
If you're looking at Cabair as a potential place to train well I can only offer an opinion based on several years ago. Overall I can't knock the training I paid for (ups and downs - due to one or two what I would call less than professional instuctors but they were just bad apples and the vast majority of them were in my opinion good guys (I'm sure this is common in other flight training establishments)).
I'd say the main problem with Cabair is the lack of support upon completion of training. Whether or not things have changed since I left I can't comment on.