This thread is almost as much of a basket case as the bloody airline!
I hope they don't fail - the reviews they're getting are spectacularly bad, both from the atlas bird and their own - at least as a spectator, they don't fail to entertain! Their social media policy of deleting complaints/banning customers with gripes shows a grave ignorance of basic
PR.
They appear to be a cash strapped poorly run business earning a very bad reputation for themselves, being defended by a few eternally optimistic employees with blinders on to the harsh reality.
Load factors are one thing, yield is another, and it all means nothing if you treat your customers/passengers/guests (whatever you call them) like crap by over promising and under delivering.