....................Alarmist..................
411A........yes you are. I agree with Notso, UA are still hovering about etc etc. I feel the technical arguement is correct. Lo Co's are doing the business. Those following the Southwest model will thrive, ie FR, and ESY. In many ways they are adding value to their fares, and no matter what you do these days you have to add value.......dell........."Flat screen or old style?". The good old corner shop is on the way back, but again not in it's old style.
The Flag carriers have an added value product but charge premium prices. Again these are falling. I priced 10 flights from Dublin to the UK last week on 3 different routes.......who was the cheapest and had the most suitable times? EI in 9 out of 10 cases. And on the 10th they were only 3 Euro dearer. So how you market yourself is also most important.
The fat flag carriers will vanish, no questions, they will be swollowed by their own sisters. You will have 2 distinct markets - Lo Co and Full Service. However the enormous price variations will vanish, as will a/c sitting on the ground half the day etc etc.
Here endith the lesson
Sid