... many different airline business models have toyed with seat pitch as a marketing pitch and a profit maximizer.
Indeed,
grounded27.
The most recent was American Airlines. From about 2000 onward, for their long haul fleet, they made a BIG campaign of removing rows of seats - the TV adverts showed the seats being physically removed .
Over the next four years, they did not sell enough extra seats because the client bought soley on price. The rows of seats were quietly put back in.