Standard Operating Procedures are exactly what they say, standard procedures to follow when something standard happens.
Dealing with non-standard emergencies is called airmanship and is the way that a captain earns his keep. If the captain make the right decisions he gets to live and fly again another day.
In this case there was plenty of runway to land straight ahead and then plenty more left over for a good safety margin so the decision was easy.
In other circumstances it might have been a choice between the cabbage patch at the end of the runway and a hillside several miles away. Guess which one the crash tenders would have got to first.