So the devil is in the detail.
Don't get me wrong this is a fantastic price and frankly the way I would do my PPL. However if someone is aiming for a CPL ticket after their PPL then the majority of those TMG of those hours can't count. So for some students it might not be such a bargain.
However I would stand by my comment that it is possible to get a PPL in traditional "group A" aircraft with top notch instructors for under 6 grand if you know what your doing.