Have a look at their web-site (there are banner ads on PPRuNe). They were publicising a toll free number which, when you called and could prove some sort of serious interest, would then lead to an offer of a free or subsidised flight to their academy to check them out.... and presumably for them to do likewise.
They offer ab initio to 1500 hours through one of their schemes if the correct visas and proof of ability to pay for your fATPL are in place, leading to a possible offer of employment within the group.
Good opportunity on the face of it, IF funding is in place and if their promises are correct.