There is no doubt that the industrial action is beginning to hurt QF.
I have a key role in an SME that spends upward of $15K per month on domestic travel typically split 60/40 in QF's favour. Due to the questionable reliability and huge issues in dealing with QF getting refunds etc, not to mention having to pay top dollar when rebooking late in the piece with VA, I today instructed all EA's to book all travel with VA exclusively until further notice unless the travel is to a destination served solely by QF.
I can't imagine I'm the only organisation feeling this frustration and taking action.