This was a soft interview which was FULLY supported by comments from David Koche, so don't think for a moment it did not have the impact it was designed to have.
Simple message brought down to the lowest level of detail continuing to ram home the theme this is about money.
The rat continues to win the
PR war in my view because there is just so little counter view in the public domain. Yes they use dodgy calculators and so called experts who fail to disclose any conflicts, but they keep getting away with it.
I also see no evidence that the public are seeing through the Rat spin. They see a dispute that they want no part of and just want it sorted.
You run the risk of achieving the level of disengagement that has now been reached by Labour Party...everyone knows they are gone and nobody cares about the issues any more.
I hope I am wrong.