Not a pilot or even from the industry but I think the issue is that the stall warning activates if the plane gets close to a stall and STOPS once it is in the stall. So, imagine middle of the night, bad weather, some weird faults, suddenly stall warning. As someone pointed out (by whatever reason if I hit quote I do not get the quoted text) nose down gave stall warning, in nose up it stopped - not because the stall situation is gone but quite the opposite. If that is not confusing under normal circumstances how would it be in their particular situation...?