I suspect that some on this thread may be missing the point of joining/paying for a club in London.
Of course you can get a room for less cost, but not with the same cudos or atmosphere. I, for one, get shivers merely entering the building and marvelling at both the ambiance and the history that created such a place, with the attendant pride at knowing I have earned the right to be there by my own efforts, plus a reminder of the humbling reality of the legacy to which I, as a serving officer, have duty to live up to.
And it impresses the hell out of any guests - an effect a travel lodge is unlikely to achieve.
My subscription is secure - we need to maske sure today's new officers recognise the opportunity they are offered. Without support it will surely die, and that would be a loss for all of us.