I don't believe that any other ASX100 company receives any where near the Alt-M (alternative media) scrutiny that Qantas does, particularity here. Is there any other ASX top 100 company that has a forum with the traffic & scrutiny that DG&P Reporting Points does?
The analysis is much more sophisticated now than for the Ansett collapse and APA bid. Where else do you see a top 100 company's business model dissected so thoroughly by the staff on a public forum. Aviation is a very small and very connected world, particularly for Australians. Not much can be done operationally without the proverbial cat getting out of the bag. PPRuNe is like a spiders web, where the smallest twitch is instantly transmitted to the rest of the web. Management can hide their plans amongst themselves, but when it comes time to actually implement them, we all become aware very quickly. This presents a significant challenge for managers. Why they just don't sit down and work with their employees still astounds me. If all the energy here was directed towards the business things could be so different.
Using Ansett as an example, much of the analysis was post-event, now for QF it is pre-event. This is a small but highly significant It also documents the chronology of events, which may be used later if a forensic investigation is ever undertaken. It must be one of the things that keeps them awake at night.