I live about 9 miles from EGBJ Staverton, but only 55ft above sea level.
Using a Bearcat UBC30XLT and a Realistic Pro-39, coverage was pretty poor with no hope of hearing anything other than a 5 mile radius overhead.
Ten minutes with some copper busbar and plastic conduit saw a dipole hoisted as high as possible in the loft. I couldn't get any RG58 coax through the wall down to the living room, so I connected through the existing TV coax, knowing it would restrict the efficiency of the dipole.
I was pleasantly surprised how good the system is. I can now hear Staverton tower clearly and sometimes hear Brize. A lot of airlines in and out of Birmingham, Lulsgate & Cardiff come through clearly now.
Think how much better it would be if I had a proper setup :-)