PPRuNe Forums - View Single Post - Virgin Does What Qantas Can't

6th May 2011, 11:49

#43 (permalink)

packrat

Join Date: Jun 2007

Location: With Ratty and Mole

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Wait a Minuet

Qantas is Jetstar.
Jetstar is Qantas.
There is no differential. Why?
Because someone screwed up.
This is not how to manage a brand stategy

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