Phil and hawker..
Bang on the money there guys.
Proceeding Outbound,
Along with the proliferation of past and potential fractional ownership schemes, many of which have collapsed, attempting to copy the netjets model within the US was never and never will be viable within Europe, or in fact many areas of the globe. It is simply due to the timing and placing of the enterprise that existed at the time within the economic structure available that allowed netjets to grow as it did.
Creating a market is both uneconomic and potentially similar to a illegitimate trading practises and can delve into realms of legality. Creating a market is a inherently dangerous to any form of industry as it is based on an illusion of a market that does not exist within the realms of viability within the market place. What does exist is the potential to exploit niche markets that are currently either undeserved or not serviced by current operators. There is a distinct difference there.
Both the Charter and management markets within the UK and the EU are distinctly different from those in other markets. To create a market as before is unviable and to a degree it is reinventing the wheel and simply as a business is not viable in the medium to long term, as has been shown.
Established businesses are exactly that established in the market and with the specific markets and customers defined and served, these may grow and evolve into new market niches that are established as undeserved or not served as they evolve, though essentially they exist as established businesses.
NB: this is shortened down into a couple of paragraphs to prevent a boring and lengthy
précis of an industry sector.