Ngineer writes:
When was the last time you saw any advertising on TV for the Qantas brand
It is very obvious where the Board wants the direction of QF to go and it isn't toward the International full service product.
Their priorities seem to be:
Jetstar expansion- 1. Heavily advertised on all television and other media 2. Priority of capacity (787) while QF Int will flounder 3. Public preference of the JQ commerical model
Domestic QF-1. Receives an excess of labour to ensure the dispatch departure time stays above of DJ.
International QF- 1. Stripped of labour (terminals combined and txfrd to Dom) 2. Shrinking advertsing budget 3. No Capacity priority (JQ gets in first) 4. Public complaints QF Int is costing the Group money 4. Revenue streams removed (3rd Party Line work) 5. Financial reports that use transfer costs to make QF look the bad segment of the group.
In the mean time JB at Virgin will be the QF's boards headache as he puts his timely plans into action and take a big slice of the QF business.
I digress: I note the same ol' same ol' rhetoric from CN regard Avalon "The same quality of labour is available at much cheaper costs overseas".........so go overseas and reap the benefits. Get some cheap engineering managers while passing through Mumbai that will work for $55,000/yr same quality at a 1/5 of the price.