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Old 26th Nov 2010, 15:32
  #3869 (permalink)  
BFS101
 
Join Date: May 2007
Location: Belfast, UK
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Dontdoit, but therefore bmi have a niche, a product that pretty much all other airlines operating into NI don't have. Those passengers that require connections, are business travellers with frequent flyer points, want lounge access, part of an alliance or maybe people who just believe they're above flying low cost etc... Bmi at BHD have this market to themselves, maybe with the exception of EI to Heathrow from Aldergrove, plus can still attract the savvy leisure passenger.

Would seem somewhat strange to give up this market and niche, that apparently is still very successful from Belfast; to become just another low cost operation.

Don't know anything more than what's in the public domain already, but believe it would be a huge loss if bmi pulled to be replaced with baby, in terms of service, convenience and brand.
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