it has been proven that the successful companies are those that work hand in hand with their workforce to reach amicable and beneficial (to both sides) agreements.
This seems self evident, it is also misleading. It implies a responsibility on the company while letting the workforce off the same responsibility. Both company and union have to be reasonable for this to hold true. In this case it is quite clear that the union local branch has not behaved reasonably. BA may not be angels in this, but BASSA and it's officials have behaved appallingly over the progress of this dispute. This is where a lot of anger comes from.