Low Cost ! Who is he kidding?
The cost of the ticket may be low but by the time you have put a bag in the hold, had a Tea and a bite to eat, got the bus to the city you realy wanted to go to you will have paid as much as with one of the majors.
What MOL is telling you is that he is being forced out of the "low service" sector because he can't get enough money out of the rif-raf!