So we are blue collar workers, but he cant understand why the pilots are organising industrial representation - you would think that someone who has become CEO (of any organistaion) would have more intelligence than that.
Clearly the biggest threat to BB is the prospect of not being able to walk all over the pilots, and treat them and their work place agreement with contempt.
His body language and hand gesticulations suggested to me that he his just hanging on - a sure sign of someone who has difficulty dealing with the truth. (notice he didn't actually answer the direct question about the SIN MEL service)
I think that the more JQ pilots join unions (particularly AIPA) the more BB will sweat - he is obviously a canidate for the "peter principle" - promoted (well) above his level of competence.
His pathological propensity for lying must be of concern to the board.