The last paragraph of that Bloomberg story says it all:
“If BA continues to recruit more people on different terms they’re going to have more options for being able to cover any future industrial action,” said Marshall-James’s Cook, who doesn’t advise British Airways. “The cabin crew will find almost that the world has passed them by.”
I suspect there are more than a few BASSA members already thinking exactly that. Their actions have been utterly futile.
And still we wait to hear how many reps have actually lost ST or instead have dodged the bullet by sneaking into work or feigning illness!