Noip,
Sorry... Beg to differ.. it has nothing to do with marketing. It has to do with background and the competitive environment they came out of. QANTAS came out of a very effective two airline environment as a full service operator. It is a legacy operator. And JB was there a very long time.
Even QANTAS realised they couldn't change and compete as themselves effectively and hence Jetstar with a very different service offering and culture. The two don't mix. QANTAS is high cost and will tell you that they are high quality although "personally" I think
VB has it all over them.
I still stand by the fact that these people come out of a completely different service offering and culture and it is time to sell the shares.
We are just going to have to agree to disagree on this one.