ZuluMike,
I think that is the problem, the news is all army this, army that, what air documentaries there have been have shown either SH or casevac, it might well be that fast jet ops do not make for good documentaries, no more gunsight video showing jets mowing down lines of Taliban at 1000 yards, tally ho. Back to the mess for tea and medals. The RAF are losing the propaganda war, not sure how they could turn it around though.