..price, melc, it will be the price of the ticket that will bring 'em back. BA run a fabulous network, from a not-so-fabulous location, from a fabulous terminal. The T'internet makes it easy to compare the meerkat - simples. The Brand, IMHO, can be recovered fairly quickly; however, potentially, there is going to be about 2-2500 fairly compromised cc that will need to make some serous judgement calls if they are to continue on the BA payroll, and thereby be part of the Brand restoration.
GF
Edited to add my praise for BUG's piece earlier. Crafted so that even the most business non-minds amongst us get the drift of BASSA's stance. To sum up from my viewpoint, a case of a council with power way above their business awareness/accumen, attempting to wield that power over an £8bn turnover institution and failing spectacularly. Other than causing Brand damage/financial loss and exposing cruelly their members to the forces of nature, ie, other employees refusing to allow the destructionl of BA, what positive has BASSA achieved beyond their fold?
GF
Last edited by IYCSWICSWICW; 11th Jun 2010 at 14:44.