I disagree....whilst other phones have had lots of features....chances are they were all rubbish or were poorly implemented.
Apple have maintained strict control over the phone functions and apps. The result is a product which is incredibly reliable (yes its not perfect - it needs the odd reset, relies heavily on the net and i think the GPS is ordinary), and unlike nokias etc, actually works. My previous top end nokias were all heaps of *hit. So were the windows smartphones.
If you don't like it as a product, at least it has made the other manufacturers lift their game.