One of the longest most point-lacking posts I've seen in a while Thundercat. What made you type it mate? Was it a boring day in the office and you wanted to kill time? Sorry to sound like a scathing old git but jeez.....
To stand out from the crowd you must do whatever you think will make you stand out! Use your imagination. Charity work? Nobody is going to give you the answer even if they had it. As you say it's fellow competion.
Good luck.
BM.