I wrote this about Powerpoint a couple of years ago for an in-house magazine.
I don’t hate Bill Gates. I really have no reason to do so. I’ve never met the man, and I use his products daily, as do most of us. I hear people complaining that Microsoft products are ‘crap’ and yet they seem to work and no other company has successfully marketed a better product to replace them.
Here’s my gripe though. I am convinced that Microsoft PowerPoint must be responsible globally for more mind-numbingly boring and pointless presentations of bull!!!! and stating the glaringly obvious than any other medium on earth.
In the good old days, salespeople, managers, team leaders, and trainers would stand in front of an audience, deliver their spiel, sometimes back it up with a few overheads, and then go back to the real world of football pools, private email, drinking tea, or even looking out of the window, all of which activities were far more productive than producing megabytes of PowerPoint presentations.
In the brave new world of Powerpoint, amateurishly scrawled overheads have been replaced by their electronic equivalent, complete with transitional fades, fancy bullet points, electronic applause, and text layouts in multiple vomit inducing colours. These tools, appropriately used, allow a five minute briefing to be stretched into a whole day of torture for all concerned. First of all though, don’t forget that days of work go into preparing the presentation, downloading silly little cartoon clips from the Internet, and most importantly, writing and rewriting statements such as :
“Our customer's will stay with us if we make them feel important”. (This is earth shattering stuff.)
“ We must look after our customers’ needs “. (Thanks for telling me.)
“ Our customer’s are important “ (The greengrocer’s apostrophes are intentional!)
Then colleague A will go to colleague B in the next office with a print out, or more likely, email a copy, so that ‘B’ can see what a great job ‘A’ has done. ‘B’ will then email ‘A’ along the lines of :
“ “ Important “ does not convey the right shade of meaning. How about “ Our customer’s will stay with us if we make them feel like Number One. “ “.
Then ‘A’ will find some objection to that, and so it goes on. And on. Ad infinitum. Wasting time and resources. When nobody really gives a toss how it’s worded, as it really doesn’t even need to be said at all.
Eventually the presentation is put together, perhaps 60 or 70 slides, all making the same banal points in various different ways. Graphs will be thrown in too, along with the usual business speak jargon. The audience troop in, the presenter stands with his back to the audience and reads the text of the slides in a monotone, whilst members of the audience groan inwardly or fall asleep, in many cases the only points of interest being the spelling and grammatical mistakes which creep in, or the ability to play ‘bull!!!! bingo’ as the business buzzwords pop up with monotonous regularity.
Some of the words which I should like to see banned from PowerPoint presentations, because without them this scourge of modern business would cease to exist, are :
Model (as in ‘business model’), usability, deliverables, quantifiable, measurable, grow (as in ‘to grow our business’) , objectives, methodology. Anyone caught using them in presentatons in my department will be mocked mercilessly until they resign.