Bertie,
In the manual here I have;
2.2 Intended Use
Carriage of Persons
The helilift is not designed for the carriage of persons. The Lifting Operations and Lifting Equipment Regulations (LOLER) for equipment designed for the carriage of persons differs from those of equipment designed for the carriage of goods. The helicopter must be vacated before it is attached to the TLC helilift, and people must not ride on nor stand on the TLC helilift.