Going Back
The problem is you can't.
Turn back the clock that is. Of course the deal on offer last Friday was worse than the previous one.
The next one will be even worse for the obvious reason that this IA is costing BA millions, both now and in future lost revenue.
Before I left BA many people felt that the airline was somehow "special", deserved more money, people would fly BA well, because it was the flag carrier, a National Icon, whatever. So the overhead in Waterside could pay themselves above market rates, People in such departments as IM could develop poorly cost justified systems which ended up by costing money rather than saving money, and it was fine for cabin crew to be paid 50% more than say easyjet.
I have to say that Joe Public probably does not care a great deal about who operates the tube in which he flies.
I think Mr. Walsh knows that. The BA cost structure is simply wrong for the 21st century.
Go back to work while there is still an airline.