I refer the Hon Gentleman to my earlier posts about MaxJet. Same route, same flight time ... Perhaps they didn't have anywhere to go, and thus looked after their pax to pass the time?
Don't get me wrong, BA people. I'm not "dissing" BA for the fun of it. It's just not as good a service to the 'punter'/'SLF'/paying-pax-in-J as some of you might like to think.