Way back in the 70s (was it the VC10?), I seem to recall part of the Before T/O Check actually being to select SELCAL away from HF (e.g. to VHF) precisely to minimise the chances of such a distracting and usually spurious call during the departure.
Oh, and yes, I have had a SELCAL chime during the take-off roll ... and NO I would
never reject a take-off for a SELCAL chime ...
JD