PPRuNe Forums - View Single Post - The Qantas dilemma: still your national carrier?
Old 8th Dec 2009, 10:02
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Transition Layer
 
Join Date: Jun 2001
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509 comments now...including this one from the author of the original article:

Phew! I have never experienced anything quite like this in four decades in the journalism business - an avalanche of reaction against the national carrier. It wasn't pre-meditated on my part: at 9am on Monday (07/12/09) - two hours before the blog went live - I had not even decided what the subject was. I had simply thought to steer the discussion towards Qantas's coverage of Europe in view of its new, ferocious competition. I suspect Qantas management has already detected disenchantment in its market research, but I'd suggest this blog adds to its intelligence in an alarming way. There was no "push-polling" in the way reaction to this blog was solicited. On the other hand, people don't generally respond to a blog in such numbers if they're happy little Vegemites. The early indications are that this is one of the largest online audiences ever attracted to a travel blog at this site. - CLIVE DORMAN.
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