Nice one, olbie.
If only everyone started to think clearly with their heads and not their emotions (ahem..brassplate

) about the new direction and business plan, Gulf Air will finally manage to sort itself out of the red.
The plan by CEO Majali has obviously been thought out properly, hence the reason for the several months for it's conception. Unfortunately, the solution requires a step back (if you can call it that) in order to take two or three steps forward.
A sacrifice in prestige and pride takes courage, a trait that is lacking in the region. I, for one, love a good fight. All kudos to Majali and GF.