I wouldn't worry too much about the media calling him a hero.
I n 3 days when newspaper sales drop, they will then turn their focus on calling him evil.
The first media organisation to do that will be the one who doesn't get the exclusive.
Then it will be a week of A Current Idiot Vs Today a hero Tonight a villian slagging off at each other.
And it doesn't matter which one you are. The media only care about selling the advertising.