EZY head-to-head against the shed?
A gauge of opinion please:
These bean-counters, even the orange ones, are now getting a bit shaky on their economics IMHO and I thought a bit of debate was required!
As has been mentioned on the LTN-bashing thread, EZY are starting GLA/EDI>BFS soon.
As both these routes are currently served by J41/Sheds does anyone think they can feasibly fill a 737-700?
Have they gone too far this time?
FOR:
1. Almost all traffic on the route is business so they'll be paying more than just £39 return.
2. EZY manage to fill a 737 LTN>INS when BA can only manage a half-full 146 from LGW so maybe it's just possible.
3. Given the choice, most passengers would prefer a Boeing to an SD-360 (nothing against the shed)
4. Fantastic to see BFS being developed as a hub!
AGAINST:
1. Needs about 200% increase in current traffic to be feasible
2. Only 15 minute (approx) saving over Shed/J41 flight-time.
3. BRAL management are acknowledged to be among the best and I think will put up a good fight unlike EZY's prior opposition - how tempted are they to stick a Barbie-jet on the route and crush EZY before they even start I wonder? :-)
On a seperate note, to show that low-costs are not always definetly the best, GLA has just lost it's AF direct flight to CDG and all onward connections from Europe's most efficient hub thanks to Ryanair's PIK>Beauvais blowing it out of the water. I'm all for £9 return but I don't think this is in the business community's best interest?? Thoughts?
------------------
You start off with an empty bag of experience and a full bag of luck. The trick is to fill the bag of experience before you empty the bag of luck.