I agree, I cant see it happening, but I do wish they would find a better way to let the people who want low cost have low cost, while protecting the premium brand up the front.
I have been a gold card holder with BA for 10 years, I just hate what is happening to this airline.
Why do I fly BA? Well, in my opinion the premium service (seats, crew etc) are better than others on the routes I fly. I also have a gold card with Virgin and Air France. Air France really are a last resort. I do like virgin a lot, but they dont have the same coverage as BA and are actually more expensive on many bookings I make.
The thing that annoys me most with BA is that they are starting to cut cost in the premium cabins, food on my last trip back from Boston was absolutely shocking as I posted here. I am flying Cathay down to Oz in a couple of weeks, and then giving BA another chance to Boston the week after.