I don't think Mr O'Leary wasn't allowing himself to be interviewed. In the 10 minutes BBC news online clip he maintains that he would like to be interviewed live with no editorial control. In fact the only reason he cut the doorstep "interview" short was to give a live BBC Radio 4 interview ten minutes later...
But still yes, a strangely positive outcome for Ryanair - something they always seem to manage to do with any publicity good or bad!