What no one has raised/mentioned as yet is, Why fly Ryanair? There are lots of people who do fly on Ryanair NOT because they want to or because the like it, but because it is the only option on a number of the routes. IE. LTN/DUB. I fly on this route, not because I like to but because its the only option other than adding extra cost and time to my journey by driving extra miles to LHR. I take the discomfort/hassle because its the easier option. If there was another choice I would probably take it as long as it was less then £50 difference. Is this not the case with most people on other routes? Ryanair have been clever at manufacturing new routes that no one else is operating and there by having a monopoly.