If GB Airways were that good, why did they effectively go bust and end up being bought out by EasyJet?
My experience of them, over a considerable time, was perpetual delays, huge overbookings due to reservation errors at their end. A lot of their tickets were very cheap Teletickets, presumably giving them financial problems. Rumour had it that they were actually finding it difficult paying for fuel, although I do not know how true that was.