Easyjet can get 60 euros out of each pax when ryanair can only get 37 euros. Easyjet will have higher costs as if flys to better airports and does not cut things as much as Ryanair. Ryanair seems hell bent on making airtravel cheap and nasty. Ryanair will carry the most passengers but less and less of those with money. The stock market knows the model is braking.
I do thing ryanair is also going to find it very hard to get the good deals it once made. Areas that pumped millions into getter ryanair to build up routes are now to have no winter service. Ryanair air is also using less and less of the airports services. The airports just lose cash having ryanair moving in and driving out the other airlines.