TSR2
Close down?
Why close down a business that you've just bought, that's trading ahead of the budget that you (LH) agreed and is cash positive?
I do agree that other than Jet2 or SMB i can't see anyone else buying it, as for just moving in on the routes, not that easy, baby seems to have a strong loyal customer base and have not walked away from any main routes despite the best efforts of Ryanair & Easyjet
The new board includes a return of Jorg Hennemann a long time LH director with previous in network planning and development of low cost markets.
Given BA's views on the 4-5 year recovery time for business traffic i suspect that there are a few in BA that reflect on whether it was that smart an idea to sell GO (looking back)
baby is already selling S10 and has been linked to tour operators programs for S10 so i guess it will be around for a little longer yet
Time will tell