...and before you know what's happening......
The Northern Ireland public has donated £700,000 for a helicopter air ambulance which has yet to get off the ground.
Most of the money collected by the charity - 90% in its first year - has gone on wages and administration.
The health minister, Michael McGimpsey, said he was bemused as to why the money was being collected for something he believes there is no demand for.
The Ireland Air Ambulance Alpha 5 charity has an unusual genesis.
One of those who helped set it up, Mark Sellers, freely admits the idea was hatched during an evening drinking with friends.
"I was involved with the London Air Ambulance until 2005," he said.
"I came over here for a wedding, got drunk and was asked to bring an air ambulance here as it's the only place in the UK that does not have one."
Since then, the fund-raising arm of the charity has taken off.
Charities are a multi-million pound business and the Ireland Air Ambulance (IAA) is one of the fastest growing in Northern Ireland.
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