"50 odd million people".
I bet FR need them no matter if they are unique or not. The problem lies elsewhere. Ryanair need them also next year. Are they being cherished enough to stay loyal and come again? In addition to that, FR need also a few million more pax every year to fly with them... not every potential customer will react to the "no taxes" campaign. And yet again. The airline needs also a few million people willing to pay clearly more than the "special offer" price. What has been done to woo them? The ridiculous discussion about WC fee will rather scare many away, not because they were too poor to find a coin or two. It shapes the opinions... and prejudices too.