I agree about outsourcing the ground, except check-in. Those costs need to be cut. I think EI will burn through more cash though by offering a redundancy package. Its not ideal, but it will save them a lot in the longer term.
BFS seems to becoming mostly bucket and spade flights, plus the LHR link. Not a good sign. If its not performing, it should be dropped, or just operate the routes that are doing well on W rotations from LGW.
Ideally EI would partner with BA. BA is focusing on LHR and F/J traffic. EI could pick up the slack and operate from DUB, aswell as MAN and LGW were BA dont want to focus on anymore