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Air NZ CEO Performance re crash in Med
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30th Mar 2009, 20:09
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Thirty Eight South
Join Date: Jan 2007
Location: Kermedecs
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What happened to the Rob Fyfe fan club? as previously stated,
CEO -
It means Chief Executive Officer, not Emergency Public Relations Manager.
The
PR
and communications on the accident were poorly managed, leaking like a sieve in the CM jargon, too many press releases and amateur - ICAO requires that this procedure is carried out everry two years and any contingency manager who knows what he's doing has this nightmare scenario practiced an ready go - it's required - it's not surprising that the other professional entities involved knew how to manage the situation.
As for the photo opportunities, even the French found it over done and in poor taste, which is saying something
one last point - Fyfes' insistence that the relatives should have had first view of the interim report from the BEA is disingenuous at best is it was masking a problem with potential litigation: ANZ could not get advanced info on the report and position their communications efforts to minimise damage (and damaging it was) regarding liability.
The dismissive messages regarding speculation being distructive was the cue call for exit stage left and let the professional get on with it
everybody quite unhappy now I presume
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