PPRuNe Forums - View Single Post - BA and Project Columbus II
View Single Post
Old 2nd Mar 2009, 22:12
  #224 (permalink)  
Re-Heat
 
Join Date: Dec 1999
Location: UK
Posts: 1,608
Likes: 0
Received 0 Likes on 0 Posts
Yes, but the airline might have a fighting chance of lasting longer than 2 years further.

It is hard when the market says you are worth less than you think you are, but the market can't be beaten in the long-run. The price signal is there, and the costs are greater than the competition.

And yes, it does equally apply to the legions of managers whose presence is somewhat questionable as well.
Re-Heat is offline