PPRuNe Forums - View Single Post - Jetstar Advertising Budget

30th Jan 2009, 23:57

#15 (permalink)

genex

Join Date: Dec 2007

Location: Australia

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Genex went to Business School many moons ago but even then depreciation was a cost.

I think

Genex is old enough to remember the vast amount of advertising the old Kevin Dennis spent to flog cars. Horrible stuff but it worked.